Purchases API

Every shopper's purchase history. Structured and ready to use.

The Prodx Purchases API returns a shopper’s complete purchase history as a clean, structured feed. Every product includes purchase dates, and results come with built-in filters for Category, Diet & Lifestyle, Brand, Section, Type, Flavor, and Form. Ready for reorder buttons, past-purchase carousels, or personalized landing pages.

Why 'Buy Again' Experiences Feel Flat

Most reorder experiences are just reverse-chronological dumps. Retailers cannot filter, organize, or merchandise them in ways that help shoppers act quickly.

Unstructured History

Past purchases are shown as a flat list with little context.

Poor Merchandising

Retailers cannot easily highlight sale items, likely reorders, or category groupings.

Weak Personalization

The data exists, but the experience does not turn it into action.

How Prodx Turns Purchase History into a Reorder Engine

Prodx returns structured purchase history with built-in filters across Category, Diet & Lifestyle, Brand, Section, Type, Flavor, and Form so reorder and personalization flows feel purposeful.
  • Pass a customer ID to retrieve the full purchase history.
  • Return purchase dates for each product, not just the product list.
  • Include ready-to-use filters for category, brand, dietary preference, and more.
  • Support reorder buttons, personalized homepages, and loyalty experiences.
  • Create a cleaner bridge between transaction history and merchandising.

Measurable Impact

Structured purchase history powers faster reorder flows and more accurate personalization. Retailers using Prodx Purchases report higher repeat-purchase rates and stronger shopper engagement across loyalty-driven experiences.

Faster

Reorder journeys
Structured history helps shoppers rebuild baskets quickly.

Higher

Repeat purchase rates
A more usable experience increases reorder behavior.

Stronger

Loyalty engagement
Past purchases become a driver of personalization instead of static history.
How a Top-10 Grocer Increased Search Conversion by 35%
See how a leading grocery retailer significantly increased conversion with Clean Data Infrastructure.

Technical Specifications

Every Prodx API is designed for real-world retail environments — high volume, low latency, and continuous data updates. From authentication to uptime guarantees, everything is engineered to integrate cleanly and scale with your business.
Response Format
JSON
Authentication
API key (provided at onboarding)
Rate Limits
Configured per retailer at contract level
Hosting
Prodx-managed cloud infrastructure
Latency
Sub-200ms typical response times
Availability
99.9% + uptime SLA
Data Refresh
Continuous. Product data updates propagate within minutes of catalog changes.
Integration
RESTful API. Standard HTTPS. No SDKs required.
Onboarding
Three weeks typical. Send us your product feed, we handle the rest.
Support
Dedicated account team. Direct engineering access for integration questions.
GET /v1/purchases?catalogId=GEN_CATALOG &customerId=CST_29481 &count=100
{
  "purchasesProducts": [
    {
      "productId": "960038380",
      "purchaseDates": ["2024-08-28", "2024-07-15", "2024-06-03"]
    },
    {
      "productId": "960050655",
      "purchaseDates": ["2024-09-01", "2024-08-12"]
    }
  ],
  "filters": [
    { "id": "CATEGORY", "name": "Category", "filterOptions": [...] 
     },
    { "id": "DIET_AND_LIFESTYLE", "name": "Diet & Lifestyle", 
      "filterOptions": [...] },
    { "id": "BRAND", "name": "Brand", "filterOptions": [...] },
    { "id": "SECTION", "name": "Section", "filterOptions": [...] },
    { "id": "TYPE", "name": "Type", "filterOptions": [...] },
    { "id": "FLAVOR", "name": "Flavor", "filterOptions": [...] },
    { "id": "FORM", "name": "Form", "filterOptions": [...] }
  ],
  "purchasesRequest": {
    "catalogId": "GEN_CATALOG",
    "customerId": "CST_29481",
    "count": 100
  }
}

Ready to see what the Purchases API can do with your catalog?

Send us your product feed and we'll show you results in weeks.
The data infrastructure everything runs on.
Product data infrastructure for America's leading grocery retailers.
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